Privacy Policy

(updated April 30, 2021)

We at Home Instead Charities (“HI Charities” or “we” or “us” or “our”) appreciate your interest in this website and other HI Charities websites on which this Privacy Policy is linked (this website and each other HI Charities website on which this Privacy Policy is linked are each and collectively hereinafter in this Privacy Policy referred to as the “Site”). Your privacy is important and we are committed to protecting the personally identifiable information (“Personal Information”) that you disclose to us. We want you to understand our practices with respect to how we gather and use the information we collect from visitors to the Site. This Privacy Policy covers our collection, use and disclosure of information we collect through our Site and how that information may be used or shared by us and third parties.

This Privacy Policy is subject to change. If we make any material changes we will notify you by means of a notice on the Site prior to the change becoming effective. We encourage you to review this Privacy Policy periodically and to make note of the date of the most recent revision.  If you disagree with the manner in which we intend to use the Personal Information you provide to us, please do not use the Site.  By using our Site, you agree to the terms of the Privacy Policy in effect at that time and as may be updated from time to time.

If you have questions or complaints regarding our Privacy Policy or practices, please contact us at 13323 California Street, Omaha, NE 68154,, or 402.455.0883.

Information We Collect

We collect both Personal Information and non-personally identifiable information through the Site in order to help us to learn more about how our visitors use the Site, to measure areas of interest, and to provide our users with important information about HI Charities and the giving programs and grants that it offers or makes available. Collection of information allows us to build features and functionality that will enhance your experience. You are not obligated to provide us with Personal Information in order to use the Site. However, we do require that you register and provide certain Personal Information in order to send us inquiries, to receive information about HI Charities and the giving programs featured on the Site, and to receive newsletters. Nonprofits that submit an application to HI Charities to participate in any giving program featured on the Site will also be required to provide HI Charities certain financial and other information as part of their application.

We collect non-personally identifiable information through the use of General Tracking Information and Click Path Tracking (cookie technology) described below.

Collection of Non-Personally Identifiable Information

  1. General Tracking Information

We keep track of the pages visited by each user. Our web server automatically collects some information about you when you request pages from our server, including your IP address. Your IP address is a number that is used by computers connected to the Internet to identify your computer so that data (such as the web pages you request) can be sent to you. We aggregate this data with data on the pages visited by other users to track overall visitor traffic patterns. We use this information to improve our Site by making it more responsive to the needs and preferences of our users. This information does not identify you personally.

  1. Click Path Tracking

Technologies such as cookies, beacons, tags and scripts are used by HI Charities, our partners, and/or our analytics, information technology and web monitoring service providers. These technologies are used in analyzing trends, administering the Site, tracking users’ movements around the Site and to gather demographic information about our user base as a whole. We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.

As is true of most websites, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data. Mobile applications may also use cookies. We may combine this automatically collected log information with other information we collect about you. We do this to help improve the services we offer you and to help improve marketing, analytics, or Site functionality.

We use local storage (“LS”) also referred to as HTML5 to store content information and preferences. Third parties with whom we partner to provide certain features on our Site use local storage to collect and store information. Various browsers may offer their own management tools for removing HTML5 LS.

  1. Use of Non-Personally Identifiable Information.

We may share non-personally identifiable information in aggregated form with third parties who are providing research services that, in turn, will help to enhance the experiences of the participants or recipients of the giving program(s) featured on the Site.  We and these third parties may publish the results of these research findings (e.g., in academic environments).

Collection of Personal Information

If you choose to register on our Site, you will be asked to provide Personal Information which may include your name, mailing address, e-mail address, and phone number. When you register, we will place your name in our mailing list and will send you an e-mail to the address you have provided to confirm your registration on our Site.

  1. What we do with the Personal Information We Collect

We require Personal Information from you:

  • to learn more about how you use the Site;
  • to measure areas of interest in the giving programs that are featured on the Site;
  • to understand the needs of the participants and recipients of any giving program featured on the Site;
  • to provide you better service;
  • to help us with internal record keeping;
  • to administer giving programs;
  • to administer the Site and any giving program featured on it;
  • for analytical purposes; and
  • to issue donation receipts.

We also use your Personal Information and the amount of any donation you may elect to make to any giving program featured on the Site for tax reporting and audit purposes.

If you register on the Site, your registration information may be used by HI Charities and our third-party service providers or other partners for internal research purposes and may be compiled as part of our internal database system.  In addition, we (including our third-party service providers and other business partners) may send correspondence to or contact you using the e-mail, street address and/or phone number you provide to us when registering on our Site. We may contact you to provide newsletters, information on any giving program offered on the Site, Site updates, responses to your e-mails, inquiries, comments and opinions, surveys, and technical support. In certain instances you will have an opportunity to limit these uses at the time your Personal Information is collected. You also may limit the contacts you receive by following the instructions in the “Opt-Out” Section below.

With regard to any information provided by donors participating on the Site, HI Charities will also use this information:

  • to fulfill their donation, including providing the necessary information to any third-party service providers that are assisting HI Charities in the fulfillment of the donation (e.g., a card payment processor, a bank);
  • to enable HI Charities to accurately track and analyze donor support and other related data; and
  • to inform participating nonprofit organizations of the identity of donors who designated donations to them during any giving program* (please note that such nonprofit organizations may use this information for additional purposes as specified in their applicable privacy or other policies, which may include future donation requests).

* A donor’s identity will not be provided to a nonprofit organization where the donor has requested on the Site’s online giving form to remain anonymous.

We will retain and use your information for as long as your account is active, as needed to consider and/or honor your participation or grant request and to facilitate the administration of your donation, or as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

  1. Sharing of Personal Information

We will share your Personal Information with third parties only in the ways that are described in this Privacy Policy.

We may use Personal Information and any donor information to solicit additional contributions on HI Charities’ behalf.  To opt-out of receiving these solicitations, please contact HI Charities by mail, email or phone at:

13323 California Street, Omaha, NE 68154,, or

We may also disclose Personal Information in special cases when we have reason to believe that disclosing this Personal Information is necessary to identify, contact or bring legal action against someone who may have breached our Terms of Use or who may be causing (whether intentionally or unintentionally) injury to or interference with our rights or property, other website users, or anyone else who could be harmed by such activities.

We reserve the right to disclose your Personal Information to law-enforcement personnel and agencies when requested to do so, as required by law such as to comply with a subpoena, or if HI Charities is involved in a merger, acquisition, or sale of all or a portion of its assets.

We may also provide your Personal Information to companies that provide services to help us with the business activities related to the administration of the Site and any giving program featured on the Site, such as offering customer service or card processing services. These companies are authorized to use your Personal Information only as necessary to provide these services.

We do not:

  • provide or sell any Personal Information or donor lists to marketing research or bulk advertising sales companies; or
  • use any donor information to participate in telephone fundraising activities.

Links to Third Party Websites

Occasionally we may include on our Site a hyperlink (“Link”) which allows you to connect to the home page of a third party website (“Third Party Site”). HI Charities provides these Links to you as a convenient method of accessing information that may be useful or of interest to you. This Privacy Policy and the practices that we follow under this Privacy Policy do not apply to Third Party Sites, which are operated independently from HI Charities and the Site. We are not responsible for the content, accuracy, or opinions expressed on any Third Party Site or for the privacy practices of any third party. We will not, and are under no obligation to, investigate, monitor or check the Third Party Sites for accuracy or completeness, or for any obscene, scandalous, inflammatory, pornographic, indecent, profane, defamatory or unlawful content or materials. Inclusion of any Link to a Third Party Site that is placed on our Site does not imply approval or endorsement of the Third Party Site. You understand and agree that by clicking on a Link to a Third Party Site, you have left the Site, and HI Charities’ Privacy Policy stated on the Site is no longer in effect.

Our Site includes social media sharing tools and features, such as Facebook Like, YouTube, Twitter and “share” buttons and widgets, and interactive mini-programs that run on our Site (each a “Feature” and, collectively, the “Features”). These Features may collect your IP address, which page you are visiting on our Site, and may set a cookie to enable the Feature to function properly. Features and widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these Features are governed by the privacy policies of the companies providing them.


To reduce the possibility of unauthorized access or disclosure, we have put in place a number of physical, electronic and managerial procedures to help protect the information we collect online.  In addition, standard Secure Sockets Layer (SSL) certificates may be used on the pages used for inputting users’ Personal Information. However, due to the open communication nature of the Internet, no system can be completely secure and we cannot guarantee the security of your Personal Information.

California Do Not Track Disclosure

Do Not Track is a web browser privacy preference that causes the web browser to broadcast a signal to websites requesting the user’s activity that such activity will not be tracked.  The Site does not respond to Do Not Track signals.


You may choose to have your name taken off of our registration list, cease receiving correspondence or newsletters from us, limit our sharing of Personal Information with third parties who may offer services to you, or update or delete the Personal Information that you have provided to us via one of the following methods:

  • Using the opt-out option in e-mails you receive from us;
  • Sending us an e-mail at:;
  • Writing to us at: Home Instead Charities, 13323 California Street, Omaha, NE 68154; or
  • Calling us at: 1.402.455.0883.

We will respond to your request within 30 days.

International Visitors

HI Charities is located in the United States of America and the Site is targeted to audiences in the United States of America.  If you are visiting the Site from a foreign country, please do not submit any Personal Information.  If you do submit Personal Information, you agree that HI Charities collection, use and disclosure of such Personal Information will be governed by this Privacy Policy and you consent to the transfer and processing of your Personal Information in the United States of America.


The data contained in our Site is for informational purposes only and is not represented to be error free. HI Charities attempts to ensure that the data provided or otherwise displayed on our Site is accurate. However, the Site and its contents are provided on an “as is, as available” basis. Use of the Site and its contents is at your sole risk. HI Charities does not warrant that any functions of the Site will be uninterrupted or error-free, that defects will be corrected, or that the Site will be free from viruses or other harmful components. HI Charities makes no warranties, either express or implied, concerning the content of the Site, including the accuracy, completeness, reliability or suitability of the Site.

Guidelines for Children

We do not specifically collect information about children nor market the giving programs featured on the Site to children. We have no reason to believe that the Site will attract children, or that children will access the Site or provide Personal Information.


The Site may offer publicly accessible blogs. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your Personal Information from our blog, contact us at In some cases, we may not be able to remove your Personal Information, in which case we will let you know if we are unable to do so and why.


We display personal testimonials of satisfied participants and recipients of any giving program featured on our Site in addition to other endorsements. By submitting any such personal testimonial, you consent that we may post your testimonial along with your name. If you wish to update or delete your testimonial, you can contact us at

Termination of Use

You agree that we may, in our sole discretion, terminate or suspend your access to all or any part of the Site with or without notice and for any reason. Any suspected fraudulent, abusive or illegal activity may be grounds for terminating your access to and use of the Site, and if we believe that you have committed such acts, we may report you to appropriate law enforcement authorities.

Contact Information

If​​​​​ you have any questions about this Privacy Policy, the practices of the Site, or your dealings with the Site, please contact:

Home Instead Charities
13323 California Street
Omaha, NE 68154

Home Instead Charities is not legally affiliated with any Home Instead branded foundation that operates in any other country, as well as any other Home Instead branded charities that operate in the U.S., Canada, or any other country, province or territory. Home Instead Charities is not legally affiliated with any of the independently owned and operated Home Instead franchised or master franchised businesses or Home Instead, Inc..